3 Articles Discussing Indie Musicians Developing Mobile Marketing Plans
The mobile music market is expected to grow from $10.6 billion in 2008 to $16.8 billion in 2013. These stats were taken from Strategy Analytics. One important part of the analysis is that growth is expected more in developing countries which made me think of how good is my mobile marketing plan. Implementing some strategy can have you on your way of covering your band and exploring new territory. I found these articles recently describing mobile music mobilization. These articles are definitely worth the read.
Music Think Tank author, Ariel Hyatt, gets the conversation started with “Going Mobile-The Future of Marketing For Musicians“. The key of this article is how can musicians fully use the mobile technologies to their potential. How does your mobile strategy match up?
The second article by Hypebot is a great way to begin thinking about your options. “Map Your Mobile Strategy” Thinking about selling ringtones, mobile downloads, and communicating with fans via mobile. Begin creating a list of things to stimulate your mobile marketing.
The third article by Hypebot provides another great topic titled: “The Mobilization Of Music“. The beauty of this article is that it even describes mobile marketing as a global strategy. Some countries see higher rates of downloads through mobile phones and think of which one will be solid for your album promotion.
I am currently analyzing a strategy after digesting all this information. I will be keeping a pro active approach. I will post progress reports for creating a successful mobile music strategy.
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Tags: mobile music marketing
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