Here are 3 articles for musicians learning about email marketing.
I recently switched over to Aweber as my solution for my mailing list. When I began blogging, I settled for a simple opt-in WordPress plugin that would add some value to my subscribers. The problem for me was the free plugin was limited and sometimes would have problems with random updates. I’ve been researching mailing list solutions and found some reasons why it is very important for your development.
The ultimate goal is creating a music marketing plan that works. Music 2.0 has offered an amazing amount of options and tools for independent musicians. I want to take a pro active approach and test out different ideas that will take time but will be worth the effort. The first experiments will involve building Mailing list exchanges and affiliate marketing opportunities.
When your music is online, you want to collect as many email addresses from your fans. I had some tracks that I wanted to use to give away as a free promo. If you don’t have a mailing list setup then this will give you an idea of some free options. I needed a way to collect emails from fans in exchange for some free music. Once they sign up I could inform them with some newsletters with new releases and free music. I chose two different options: WordPress Double Opt-In Manager Widget Bandcamp