Aderra Inc. has created a genius product for musicians to use as a way to generate more revenue after a live show. I came across their press release and found the Live Music USB Flash Drive Wristband. Aderra specializes in the recording of live events and transferring that audio to a USB wristband that is made available immediately for sale after the event. Great slogan: “Sell your event twice!”

They gained publicity when the Midem 2009 world music conference announced they were going to discontinue CD distribution of their British content to USB Flash drives. The storage drives allow for various forms of content, multimedia and files to be added for consumers and at the very least, reuse the storage device.

Their market is big and they cover live music events, conferences, live sporting events, government & public assembly. According to the founder of Aderra, Ed Donnelly, “Live in a Flash™ USB flash drive system which is quickly becoming a key component in the multiplatform revenue streams currently available to artists, labels event organisers and promoters right across Europe.”

The change from CD to USB flash drives provides a great insight to its importance of how content we receive is perceived when its packaged differently.

The press release stressed an important point for all musicians seeking better revenue streams: “What Aderra does is create something that is personal to the fan either as a memory of a fantastic night via the live recording and or by bringing together the music and merchandise all into one unique product.” Distribution is more than just CD’s and mp3′s.

Here is a link to the Aderra press release.

Myspace is key to marketing my music and new releases to my fans. You have the opportunity to add friends and potential customers from all over the world to your friends list and network. Snocap provides you as an artist a great way to market your band and make money at the same time.

Snocap makes your Myspace page into a virtual store front to sell new music. Snocap is essentially a great tool if you don’t have any distribution and even better if you do have distribution. I currently have distribution through Songcast for one project but I can use Snocap to market newer singles, set my own price and put them for sale on my band page. Try different techniques to sell your music and see what works.

This is non exclusive and as their ad states “It’s your music. You own it.” The beauty of this is that your basic Snocap Artist Account is FREE and so is a Myspace Music page. You have a virtual store to market for free at a click of a button.

The avenues are endless when it comes to finding affordable distribution for the independent musician. Lets assume you have a produced album or podcast, you own a band website domain, and you want to sell digital copies of your album or podcast for download off of your website. There is a quick way for you to control your own distribution with EasyBe 1-2-3 music store.

Easybe is a php script that you integrate into your website. The cost is $68 for musicians or $168 for labels. If you want them to set up your store then there is an installation service fee, if you choose. Once installed, you now have your own digital storefront on your own artist/band domain. Easybe provides an online demo letting you preview a standard storefront example and the admin interface used for managing and configuring your store.

Knowing your options is important when it comes to selling music online. Easybe provides a free ebook that is definitely worth checking out. Topics range from optimizing your band website for visibility to creating press kits and building a community. More research equals more album sales!