I would like to thank everyone for stopping by. The purpose of this blog is to discuss issues that are important for independent musicians regarding distribution and music success. My name is Mario Mendoza and am an independent musician as well as partner in an indie label based out of Los Angeles called Fried Roots. Finding distribution was an obstacle for us initially because we didn’t know where to look. Along with my business partner, Sundy Macalinao, we bounced out several ideas and options on a whiteboard and began the search. I am learning daily from speaking with fellow artists that there are several ways to find … Continue reading