While spending some time on Myspace this past week, I took a look at what other artists are doing nowadays with their band pages. I wanted to take the time to customize my Myspace music page with more current tools other artists are finding helpful. I came across Soulja Boy’s Myspace page and saw he was using this chat application called Chatango.
I am not a fan of Soulja Boy, however, his use of social networking and reaching out to fans is commendable.
Chatango allows you to add a real time chatroom to your Myspace page. The chat shows the number of people on your page in real time. There is no download required, and the chatroom is ad free which is awesome. Once you customize it with your color scheme, a code is generated and just drop it in a section of your profile.
The reason I like the thought of the chatroom is due to the recent success of Twitter. The reason I enjoy Twitter is because of its real time response from followers, quickly being able to chat with your new friends. If you are going to use Myspace to promote, this chat room can help personalize your messages to your new users.
Secondly, what Soulja Boy did a good job at was placing the chatroom next to a list of his other profiles for Twitter, Youtube, and Bebo. If people are going to be chatting, its great to give them some important visuals. I am going to try this approach and place our latest album next to the chatroom or a mailing list sign up form.
Take advantage of followers visiting your page. Chatango is a great start: you are creating a reason for people to stay on your page and chat with others about your music while at the same time creating a call to action for your other profiles and projects.
Sometimes the simplicity of web tools is refreshing and brings back the main focus on Your Message.
