Search engine optimization is a very critical part of your music marketing campaign. What active efforts are you taking to strengthen your keywords? I asked myself this same question and tried different ways to keep a continuous effort towards improvement. Keyword research involves planning for future stability in blog traffic.
With Bing gaining ground on Google’s search domination, I began to think about how my website structure is being interpreted by the search engine spiders. I do have a good amount of articles but are they optimized to my benefit?
Automatic SEO links is a great WordPress plugin that allows you to take control of your keyword promotion.
Automatic SEO links is a WordPress plugin that is a great time saver and efficient promoter. When blogging, you don’t have to manually enter your links, you just choose a keyword and a URL and this plugin will find the keyword mentioned on your blog and add a link of your choice.
For example, I want to promote a “free music” page on my website. I go to the WordPress settings for Automatic SEO Links and add the keyword “free music” with a link to my free music post. Anytime I mention “free music” in future posts, it will go to the desired link I set. No more needing to remember URL’s and inserting links manually.
You don’t need this plugin specifically to practice keyword strengthening. The important thing to ask is how can I improve my blog’s keyword visibility, internal link structure and readability?
Here are some examples of how I will use this plugin:
The main reason that I was impressed with this plugin is because it created a process of improvement in multiple areas.
While thinking about keywords, I began thinking about which articles to promote, or which ones needed the most help. The thought process also led me to think about how good was my call to action and my blog organization. Creating a better reader experience by increasing the relevance of your keywords to your title will lead to traffic improvements and better rankings.
Please feel free to leave some of your suggestions for keyword research and improvement: Musicians are always listening.
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