Marketing music for musicians is a daily task, there are no days off when promoting. Your main objective is to get people to your site so they can buy your albums, and read about your shows and projects.
We are at the stage right now where Fried Roots has an album on iTunes called “Time”
and we wanted to give out promos or even sell new singles to stimulate some sales. We came across this site, called Sustainable Group which sells Recycled CD/DVD cases. The cases are made from 100% Recycled fibers called ReSleeves.
You can get a 50 pack of the sleeves for $16 and they have different styles such as combo deals where they offer the labels for the CD’s. The marketing aspect comes here. In a current time where eco-friendly products are popular, use it to your advantage, and make a difference.
Write a press release regarding your new marketing efforts with an environmentally friendly product. You make a great impression with your potential fans and also may reach a better level with those who value the environment’s safety. This helps jump start your promotional campaign. Think of different ways to spread the word about your music.